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Jake Baadsgaard
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Articles By This Author

Why You Need to Take Your Analytics Game to the Next Level
- By Jake Baadsgaard
- . May 11, 2020
What’s the biggest difference between online and offline marketing? There are a lot of potential answers to that question, but one of the biggest has

Balancing Growth and Profit: How to Choose Your Target CPA
- By Jake Baadsgaard
- . April 7, 2020
Grow or die. Whether you’re running a mom and pop store or Amazon, every business needs to grow in one way or another. Even if

4 Simple Ways to Use Facebook Video Ads to Promote Your Local Business
- By Jake Baadsgaard
- . March 31, 2020
In recent years, video ads on Facebook have become an important part of online advertising. Video ads are simply more engaging and interesting than standard

Where Did Your Ads Go? What to Do When Your Google Ads Aren’t Showing Up
- By Jake Baadsgaard
- . March 24, 2020
After hours, days or even weeks of hard work, your Google Ads campaigns are finally live. You’ve picked your keywords, written out your ads, chosen

7 Tips for Creating an Effective Facebook Ads Campaign
- By Jake Baadsgaard
- . March 17, 2020
Setting up an effective Facebook Ads campaign takes a lot of work. Sure, Facebook has done its best to make things as simple and straightforward

4 Ways to Improve the Performance of Your Online Forms
- By Jake Baadsgaard
- . March 10, 2020
If the goal of your marketing is to produce new lead, you probably want one of two things when someone clicks on one of your

Google Ads Automated Bidding: 4 “Gotchas” to Watch Out For
- By Jake Baadsgaard
- . March 3, 2020
There are a lot of reasons to love the idea of automated bidding in Google Ads. Paid search can be a real challenge to stay

9 Easy Copywriting Tips That Will Improve Your Email Campaigns
- By Jake Baadsgaard
- . October 2, 2019
Email marketing is one of the easiest ways to get better results from your marketing. It’s simple to set up and run. It’s affordable. It

4 Ways to Improve Your Google Ads Campaigns Today
- By Jake Baadsgaard
- . February 21, 2019
Anyone who’s ever managed a Google Ads campaign knows just how complicated advertising on Google can be. Between all the keywords, bids, ad copy and

3 Ways You Can Win at PPC in 2019
- By Jake Baadsgaard
- . January 15, 2019
Let’s face it, a lot changed in PPC advertising last year. You’re probably wondering how you can win at PPC in 2019 with all the