brittneythompson
How To Budget Quality Content As A Small Business Part 2
The average cost to generate a lead through inbound marketing ($143) is about half the average for outbound marketing ($373). Yet many small businesses today continue to neglect their inbound channels for more traditional outbound…
How To Plan Quality Content For Your Small Business Part 1
Seventy percent of B2B businesses are creating more content this year than they did last year. And with consumers spending 50% of their time online engaging with custom content, it’s no surprise why. By now,…
4 Reasons Building Your Audience Builds Your Business
Targeting an audience can often feel like finding a needle in a haystack—or being a Republican in Portland. It takes work. A lot of work. But the fact is, if you aren’t catering to and growing a…
5 Ways for Your Business to Ring in the New Year
With Thanksgiving now past and Christmas rapidly approaching, the time to start promoting your business online was yesterday. Though your current holiday sales and marketing campaigns are still important, it’s time to start focusing on…