How to Correct or Claim a Business Location on Google Maps

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This article was first published on Sep 28, 2015 and last updated to reflect the most up-to-date information in February 2022.  Note: Some content in this post may be out of date, you can see a more comprehensive and updated version of this post here.   “How do I correct or claim my Google Maps…

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How to Leverage Social Media to Improve Your SEO

Business owners across the globe rely on SEO rankings as they give businesses a boost in the most cost-effective fashion. It is also one of the best ways to understand your target audiences better. Along with that, it increases the brand’s visibility and online searchability. But it is not an easy feat anymore because every…

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How Does Social Media Help Your SEO? An In-Depth Guide

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Social media is a powerful tool for your business and marketing strategy. Although social media isn’t a direct ranking factor, utilized correctly, it can help influence your SEO ranking and reach future customers quite effectively. Although social shares are not confirmed to have an effect on your SEO, social media can help drive traffic back…

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Local Lead Generation Tips For Small Businesses

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97% of people use some form of online media to research local services or products before making the actual decision. It means that if you really want your small business to thrive, you have no right to ignore its online presence. There is a common misconception that online marketing would cost you a fortune. And…

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What Is Brand Monitoring and Why It’s Important

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Public perception of your brand plays a critical role in your business’s health and persistence. With the advent of new social media technologies, people are talking about you in more ways than was ever possible. Now, when it comes to finding out what is being said out there about you, your competitors & the industry…

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SEO-Friendly Web Design Tips For Your Website

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If you are trying to make a website that creates an impact in the modern age, you need it to be SEO-friendly. Without that, your website is just a waste of your time. What is SEO-friendly and why is it so important? Essentially, being SEO-friendly means that your website is visible and optimized for search…

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PR Boosting Your SEO Strategy

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There are several different factors that affect your business’s overall success. As we continue to rapidly move forward into the digital world, it is very important for your business to not only have a digital presence but to operate successfully online. That success includes the trust of your current or potential customers. Along with the…

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