Strengthening Your Business Plans for Small Business Saturday

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Small Business Saturday is a relatively new holiday that celebrates the worth of American small companies. It falls between Black Friday’s huge lines and Cyber Monday’s almost minute-long internet offers. While the purpose of this holiday is to encourage customers to visit local small businesses, it can be difficult for shop owners to create events,…

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Preparing Your Small Business Saturday Marketing Strategy

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Every year, the United States celebrates Small Business Saturday during the shopping kickoff to the holiday season. It’s a brilliant concept that encourages customers to skip the major retailers and shop from local businesses in their area. Some customers visit local businesses in person, but an increasing number of people have switched their consumer behavior…

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Google Releasing June 2021 Core Update

Google G

Google is at it again, keeping everyone on their toes with a new update impacting search results. They’re calling it the June 2021 Core Update. This in addition to the long-awaited Page Experience Update, also coming this month. On June 2nd, Google tweeted about the update saying it would start to roll out today and…

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Best Tools for SEO Content Writing in 2021

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There has been a steady rise in the relevance of Search Engine Optimization (SEO). As more businesses switch to digital mediums to expand their scope over a larger market, the tools for SEO Content Writing become more relevant. SEO despite its popularity, takes some patience to master and inculcate in your website content. However, with…

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Google Previews New MUM Technology

Google MUM update

There’s a lot of talk right now in the search community around MUM. Google’s new technology debuted yesterday during Google I/O. MUM stands for Multitask Unified Model, and it’s several steps beyond BERT that debuted in 2019. In fact, Google says it’s 1000 times more powerful than BERT. This means relevant and conversational content will…

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Clutch Recognizes Boostability as Top-Performing SEO Firm

Clutch 2021 Best SEO Company Award

Lehi, UT – Boostability has been named as one of the top SEO companies in the country by Clutch in 2021. Since its founding in 2009, Boostability developed a proven method to help small businesses succeed online. Before Boostability, no one looked out for the small business, which are the heart of economies worldwide. We…

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