Jan Eliason

Part 2 of $0 Budget Marketing Tips for Your App: App Store Optimization

Part 2 of $0 Budget Marketing Tips for Your App: App Store Optimization

By Jan Eliason | April 25, 2016

App Store Optimization, or ASO, is the process of improving the prominence of a mobile app in its respective app store: iTunes App Store for iOS devices and Google Play for Android devices. The better…

Part 1 of $0 Budget Marketing Tips for Your App

Part 1 of $0 Budget Marketing Tips for Your App

By Jan Eliason | April 25, 2016

You have an app but no marketing budget. No worries. There are endless ways to advertise your app without breaking the bank. The only cost to you is your time and effort. Pitch to App…

Absolute Must-Dos for PPC Landing Pages

Absolute Must-Dos for PPC Landing Pages

By Jan Eliason | June 22, 2015

A PPC landing page is the first page a visitor goes to after clicking on a paid ad. How can you increase your chances of converting that visitor into a lead or customer? Follow these…

PPC Ad Copy Tips

Earn More Clicks with These Ad Copy Tips

By Jan Eliason | May 17, 2015

You have only 110 characters to convince someone to click on your PPC text ad versus your competitorโ€™s. How are you going to accomplish this? Here are some top tips to help you with your…