Optimizing SEO and Your Business During COVID-19

A small business owner prepares for COVID-19.

As COVID-19 is a continuing threat, we acknowledge that this is an uncertain time in the world for people and their businesses. The pandemic, and news about it, changes rapidly. In times of instability, many businesses feel pressure to step back from the market in order to regroup and prepare for the short-term consequences affecting…

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20 Digital Marketing Ideas for 2020

digital marketing 2020

Over 80% of businesses use digital marketing as a main form of advertising and see positive results from it. Online marketing includes many different online promotion tactics. From SEO to social media marketing, the options are plentiful. ย If youโ€™re looking for ways to better leverage this popular marketing channel, youโ€™re in luck. Here are 20…

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Why Getting to Page One Matters

Online shopping is growing in popularity. By 2021, experts predict ecommerce sales will reach $4.5 trillion worldwide. When they want to find trendy clothes and top-rated restaurants, many people turn to Google search results. Google has about 3.5 billion searches every day and a massive 1.2 trillion searches annually! People looking for products lead to…

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How Digital Marketing Services Differ for the Little Guys

Older Couple Drinking Tea

When starting a business, many entrepreneurs look forward to the day when their company will become the respected giant in its field. The owner can already foresee global expansions and a network of international workers. These people will satisfy customers from New York to Hong Kong. However, the truth is, the competitors that big companies…

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The Big Impact of Google for Small Business

Small businesses have formed the roots of communities for centuries. They offer services in some towns considered too small for larger companies to invest in. Small businesses distinguish themselves even in larger cities, where competition is stiff. How so? They provide an escape from the often-formulaic experience of doing businesses with household names. Google then…

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Why Everyone Needs a Retention Mindset

having a retention mindset

Did you know that it costs five times more to acquire a new customer than to retain one? Yet most companies spend the majority of their marketing dollars on finding new customers instead of nurturing the ones they have. Why is this?   Retention Starts Early Most people donโ€™t think aboutย retentionย until they are about to…

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Gavan Thorpe Named CEO of Boostability

Boostability CEO Expresses Optimism About Companyโ€™s Future SILICON SLOPES, Utah, February 6, 2017 — Boostability President and COO Gavan Thorpe has been elevated to CEO by the companyโ€™s Board of Directors as of January 1, 2017. The vote took place on December 16, 2016, and the announcement was made to the companyโ€™s employees at its…

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The 3 Best Ways to Keep Growing Your Business

The 3 Best Ways to Keep Growing Your Business

While every for-profit business is unique, all have one thing in common. The goal of making profits of course! A survey of 1,000 small business owners who earn at least $250,000 or more per year showed that 72% of them consider growth a priority.ย  They want to continue to grow and increase their bottom line.…

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Boostability Makes Silicon Reviewโ€™s 2016 โ€˜50 Innovative Companies to Watchโ€™ List

Boostability recognized for being the SEO thought leader for the small business marketplace Lehi, UT, May 26, 2016 โ€“ Boostability, the worldโ€™s largest end-to-end digital services provider, has been named to the The Silicon Reviewโ€™s 2016 โ€œ50 Innovative Companies to Watchโ€ list. The list is a compilation of fast-growing companies that are changing their industries…

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