SERP

Google, Bing, Yahoo, what's the difference header image

Google, Bing, Yahoo: Their Difference and AI Integrations

By Colton Miller | April 21, 2025

The Core of Search: Understanding the Engines Navigating the vast digital world often begins with a simple search query. While the outcome โ€“ a list of relevant links โ€“ might seem uniform across platforms, the…

Google search page

Google Quote Request Button: What You Need to Know

By Kyle Southwick | June 13, 2023

Wondering what happened to the Google quote request button? Learn more about the feature and a possible replacement for your business.

DuckDuckGo app on a smartphone screen next to Google search page

What You Need to Know About Ranking on Other Search Engines Besides Google

By Kristine Pratt | February 3, 2022

At the moment, you have a handful of search engines now that do what dozens did when the internet first rose to power. Google still holds a majority of all search traffic. But Amazon and…

Wireless keyboard and mouse, minimal, flat lay

Ways to Boost Click-Through Rate (CTR) Using SERPs

By Julia Burova | February 3, 2021

Rankings, it seems, have now become a great driving force for many SEOs, which sometimes divorces them from the idea that those rankings are worthless if they arenโ€™t in relation to a high click-through rate…

Boostability’s Most Frequently Asked SEO Questions

By Krystin Pipkin | July 21, 2020

Here at Boostability, we like to think we’re pretty good at this whole SEO thing. As we constantly talk to clients from around the world, we get a lot of similar questions and concerns. We…

How COVID-19 Has Changed Our Search Experience Forever

By Mike Marsh | May 13, 2020

Every so often Google drastically changes the way we receive information from our searches. Sometimes they come from seemingly out of nowhere. But you can see this change displayed on Googleโ€™s own COVID-19 resource portal…

Girl using voice search with headphones.

What’s the Difference Between Voice Search and Regular Search?

By Kristine Pratt | November 7, 2019

The way people make a voice search is different than regular Google searches. After all, humans talk differently when speaking versus typing. Instead of having to choose specific keywords, users can just ask normal questions.…

The Return on Investment in Search Engine Optimization

By T.J. Mitchell | May 31, 2015

Knowing the return of any business investment is critical to a company’s overall success. Business owners aren’t going to throw their hard earned money around without knowing if they are going to get something back.…