local search
Optimizing Voice Search Marketing: Top Trends and Strategies
Businesses need to adapt in order to stay competitive and capitalize on the increasing dependency on voice commands. Learn more here!
What is Local Search & Why Does It Matter?
Nearly every business has heard of local search marketing, but what exactly is it and why does it matter? We’ll dive into this below and explain why this is a crucial opportunity for local businesses…
Best People to Target for an SEO Campaign
There’s a lot of moving parts when it comes to creating an effective SEO campaign for your business. One of the most important factors within an SEO campaign is your audience. Narrowing and targeting a…
2020 SEO Trends – Secrets to Year End Success
It’s likely that we’ve all seen the meme around social media that says that in 2015, NONE of us guessed right in what we would be doing in 5 years. For both good and for…
Why Local SEO is Foundational to Your Online Marketing Strategy
As a new small business owner, it can be difficult stepping into a new business world full of competitors offering the same services and products as yours. Setting yourself apart can be a difficult task…
Map Packs and SEO. How do they Go Together?
2020 has seen the rise in a lot of things. Rise in social media usage, streaming services and entertainment options, and in time spent at home. In the digital marketing world, we’ve also seen a…
Search Sessions – The Number 1 Factor to Rank on Google
Boostability is the Global Leader in Small Business and Partner focused White Label SEO and we get 86% of our customers on the 1st page of Google within 6 months. Our SEO experts Colton Miller…
Using Translation Services to Deliver Website Localization for Good SEO
46% of all Google searches are local searches. That makes sense since many of us use Google to look for local services, from dry cleaners to takeaway food outlets. But what does that mean for…
Internationally, There’s an Increased Focus on Local Search Because of COVID-19
On July 30, the World Health Organization (WHO), marked the 7-month anniversary of the COVID-19 outbreak. When the virus first began to spread, none of us could have imagined how our world, and our lives,…
How to Generate Successful Leads With Local Service Ads
It’s hot outside, nearing triple digits, and out in the side yard, you hear a clunk, maybe even smell smoke, and suddenly the only air coming from your vents is just as warm or warmer…
Search Sessions | Protect Local: Evolving Your Business for Today and Tomorrow
COVID-19 changed the digital landscape for local businesses around the world and the long term economic impacts are starting to shake out. More than one in five of the US’s 30 million small businesses say…
How to Best Utilize “Near Me” Searches
Think about how you get people to your business. Are they mostly local customers found through social media or directories? Or is it by search engine? The “near me search” has become a key part…
Google My Business Posts: Are They Valuable to Searchers?
It goes without saying that few platforms have the impact on business discoverability that Google does. From Google Maps results to organic search traffic, the success of countless companies hinges on the customers that come…
The Worst Industries for SEO (and How to Make Them Work)
SEO is a vital part of a modern digital marketing strategy, but for some industries, it requires a special approach. Knowing what types of businesses may struggle using a more traditional method is imperative to…
How Can I Get My Business to Show Up in Local Search Results?
This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers. Before local search developed, small and…
Top Stats for Local Search
Local search refers to any online search that includes a location. Consumers use this primarily when they are looking for products and services near them. Which makes sense as most of their results are showing…