local business
Google My Business Checklist: 10 Things to Keep Updated
When customers search on Google, they can gain more information about local businesses from the Knowledge Panel or within the Local Map Pack. These areas typically feature local listings – commonly referred to as Google…
Local SEO Strategies: What You Need to Know to Run a Successful Campaign
A local SEO strategy helps businesses with a local presence to promote their brands. When you need to attract a local audience, using geo-specific keywords and content is a must. Beyond publishing the right content,…
Search Sessions – Why Local Listings Management Still Matters
Getting your business listed consistently online can be considered one of top local search ranking factors, and is a critical marketing tool. Google My Business has gained importance at the expense of other variables. However,…
How to Sell Local SEO Services as a Reseller
SEO can be an intimidating service to sell due to how quickly the industry and trends change, how often algorithms get released, and you need a lot of expertise and resources to execute it well.…
Local Lead Generation Tips For Small Businesses
97% of people use some form of online media to research local services or products before making the actual decision. It means that if you really want your small business to thrive, you have no…
Search Sessions | Protect Local: Evolving Your Business for Today and Tomorrow
COVID-19 changed the digital landscape for local businesses around the world and the long term economic impacts are starting to shake out. More than one in five of the US’s 30 million small businesses say…
Google My Business Posts: Are They Valuable to Searchers?
It goes without saying that few platforms have the impact on business discoverability that Google does. From Google Maps results to organic search traffic, the success of countless companies hinges on the customers that come…