keywords

Understanding the SEO Impact of Online Reviews

By Kristine Pratt | April 3, 2024

In the competitive world of SEO, every little bit counts, and reviews are no exception. Dive into understanding the SEO impact of online reviews here!

The 3 Pillars of Organic Keyword Research

By Maja Teagle | October 26, 2022

Want to kickstart your SEO strategy? Check out the 3 pillars of organic keyword research to improve your online visibility today!

The Argument For Targeting Zero Search Volume Keywords

By Kyle Southwick | October 12, 2022

This article will explain how zero search volume keywords work and why they’re so important for your marketing strategy.

SEO Mythbusters: Donโ€™t Fall Trap to These Common SEO Myths

By Maja Teagle | June 22, 2021

Having spent over a decade in the SEO space, weโ€™ve seen a lot of changes as Google continues to innovate and make its algorithm more user-friendly. Ultimately thatโ€™s the goal of SEO, to improve your…

5 Ways to Gain More Website Traffic for Small Business via SEO

By Petra Odak | May 25, 2021

While Googleโ€™s algorithms change all the time, there is one thing that doesnโ€™t – the need for more traffic. The average conversion rate across industries is around 2%. That means that for every 1,000 visitors,…

How to Build on Your Construction Companyโ€™s SEO

By Maja Teagle | April 12, 2021

When an individual is in need of a product or service, most of the time the first place they go to find it is through a search engine. For a construction company, itโ€™s important for…

Choosing the Best Keywords to Attract Business

By Ainsley Merrill | March 25, 2021

This article was first published on March 25th, 2021 and was last updated December 2021. Why is it important to choose the right keywords? For a new business creating content, finding and implementing the right…

Why Am I Not Ranking?

By Sean Clayton | November 9, 2020

In the SEO world, probably one of the most frequently asked questions is โ€œwhy am I not ranking?โ€ This question comes at various stages of a campaign. Perhaps at the beginning as someone tries to…

Broad Versus Exact Match SEO Keywords

By Krystin Pipkin | October 20, 2020

Every business needs a strong SEO strategy to start ranking on search engines. As you spend time fine-tuning and strengthening your campaign, you should start seeing lead changes as your website moves up in rankings…

Does Shared Hosting Negatively Affect Your SEO?

By Ainsley Merrill | October 15, 2020

Itโ€™s difficult to know where to begin when starting your business’s journey with SEO. SEO has lots of different factors and elements that go into your websiteโ€™s rankings. The goal for most business’s content is…

Long-Tail Vs. Short-Tail Keywords: Whatโ€™s the Difference?

By Brian Meert | October 1, 2020

Read just about any blog post, magazine article, or book about building a successful business, and one word will pop up over and over: niche.ย  In order to differentiate your business from the competition and…

Is Guest Posting a Good SEO Strategy?

By Kristine Pratt | August 4, 2020

In the past weโ€™ve written fairly extensively about how crucial good link building is to an SEO campaign. Links on the internet point back to your website, showing Google that it can trust your site…

Boostability’s Most Frequently Asked SEO Questions

By Krystin Pipkin | July 21, 2020

Here at Boostability, we like to think we’re pretty good at this whole SEO thing. As we constantly talk to clients from around the world, we get a lot of similar questions and concerns. We…

How Often Should I Post New Content on My Website?

By Kristine Pratt | July 14, 2020

Content marketing is an interesting beast. We cannot undermine the importance of good, quality content on your website. Itโ€™s an absolute necessity. Good content marketing can be hard to pull off at times as well.…

What Are Alt and Meta Tags and Why Are They Important for SEO?

By Colton Miller | December 3, 2019

Marketing is a dynamic field in which to work. Strategies that do well today may get thrown out tomorrow. This may result from changes to how consumers shop, new technological advancements or updates to AI…

Paid Search vs. SEO โ€” Can PPC Hurt Your Campaign?

By Curtis Warren | September 19, 2019

The best website traffic comes from organic searches, which results from good SEO. Search engine optimization helps websites to rank on the first page of search results for queries potential customers enter. Unfortunately, this does…

What You Missed at MozCon 2019 | Day 1

By Mike Marsh | July 25, 2019

If you didnโ€™t have the chance to attend MozCon 2019 in Seattle, then you missed out on a wealth of knowledge. The conference covered every aspect of digital marketing with never a dull moment. I’m…

Don’t Fall Victim to These 7 Deadly Digital Marketing Sins

By Kristine Pratt | April 9, 2019

Digital marketing is a term that encompasses all strategies of communicating with your customers using technologies such as the internet, mobile phones, display advertising and other digital media. Catering to the various needs and expectations…

SEO Keyword Best Practices

By Mike Marsh | May 29, 2017

Keywords are one of the most critical aspects of on-page SEO. Without them, users are unable to find your content through online searches. This means they may arrive at the sites of your competitors without…

What Is the Ideal SEO Word Count and Keyword Density?

By Kristine Pratt | September 21, 2015

Perhaps two of the most commonly asked questions in the world of SEO are How many words of content should be on each page? and What is the ideal keyword density for a page? Getting…