keyword
6 SEO Areas That Will Improve Your Videos’ Performance
In this guide, we’ll explore how SEO can boost your video’s visibility, focusing on six key areas that can enhance your video’s online profile and increase engagement.
Keyword Difficulty: What Is It and How Do You Measure It?
Keyword difficulty is one of the most underutilized metrics when it comes to keyword research and SEO. It’s the golden nugget at the bottom of your search engine results page (SERP). It’s not just a…
9 Crucial SEO KPIs to Track the Success of Your Digital Marketing Efforts
You may have heard that success, much like beauty, is in the eye of the beholder. But wouldn’t it be better to see that your hard work is paying off with some tangible measurements instead…
Breadcrumb Navigation: Top Reasons Why You Need It for SEO
This article was first published on December 2nd, 2020, and was last updated August 2022. What are navigation breadcrumbs? We’re not talking about dehydrated bread particles utilized to coating fish sticks or walnuts. Breadcrumbs in…
How to Create and Implement an Effective SEO Keyword Strategy
This article was originally published on October 14th, 2021 but was updated on June 22nd, 2022. If you want to increase your website traffic and improve your online presence, an effective SEO keyword strategy can…
SEO vs PPC Keyword Research: What’s the Difference?
This key difference between SEO and PPC has important implications for keyword intent. Let’s take a look at how SEO and PPC keyword research differs.
5 Ways to Gain More Website Traffic for Small Business via SEO
While Google’s algorithms change all the time, there is one thing that doesn’t – the need for more traffic. The average conversion rate across industries is around 2%. That means that for every 1,000 visitors,…
Steps to Plan a Winning SEO Tactic for Your E-Commerce Business
For e-commerce brands, search engine optimization (SEO) is no less than a blessing. By implementing it, such companies attract new customers and also boost sales. Above everything else, a well-planned SEO strategy helps business organizations…
On-Page SEO Checklist for Affiliate Marketers
Search engine optimization, or SEO, is one of the most effective strategies affiliate marketers can implement to drive traffic to their company’s website, and thus increase its visibility online. If executed properly, that traffic can…
3 SEO Trends Every Small Business Needs For Stable Organic Traffic
One of the many challenges of a small business is maintaining a steady stream of organic traffic to their website. With billions of websites out there, the competition is very tough. It isn’t easy being…
5 Things Boostability Doesn’t Do (And 5 Things We Do)
When Boostability began in a basement back in 2009, our goal was simple: provide step-by-step SEO to small businesses to help them get found online. We’ve come a long way in the past decade, but…
6 Steps To Improve Your SEO Reports
Measuring the results of an SEO campaign can be tricky, especially if you don’t know what to look for. However, you need to evaluate your campaign to make sure it is progressing the way that…
How to Know You Are Choosing the Right Keywords
The success of your SEO campaign all starts with one decision—choosing the right keywords. When making this delicate decision, you have to balance several factors, including: competition, search volume, and business growth. On the one…
Major Changes To Google Keywords
In the summer of 2016, Google announced that it would be showing ranges for Search Volume rather than detailed numbers. Just recently, these changes have shown up in various reporting systems including our own. As…