Google Algorithm
Can Google Detect AI Content? Tips to Avoid Penalization
The rise of AI begs the question: can Google detect AI content? Learn what Google has to say and 5 tips to avoid penalization.
Google Ranking Algorithm Research Introduces TW-BERT
Google announced research for a new ranking framework called Term Weighting BERT (TW-BERT) that will help improve search results. Learn more here!
What is YMYL Content on Google?
A big factor in Google’s E-E-A-T emphasis includes YMYL content and articles. This guide will walk you through what YMYL is and what you need to know.
October 2022 SEO Update
We’re well underway here in Q4 as 2022 continues full steam ahead to a busy end of year. After it feels like months and months and months of writing these updates chalk full of busy…
The Argument For Targeting Zero Search Volume Keywords
This article will explain how zero search volume keywords work and why they’re so important for your marketing strategy.
What Page of Google Am I On? Tools to Check Your Keyword Rankings
As a business owner or marketer, you may often wonder “what page of Google am I on?”. It’s important to understand where your website falls in the SERPs (search engine result pages). Knowing your website…
August 2022 SEO Update
As the end to summer begins to approach, Google is ramping up its changes, clarifications, announcements, and updates to start off the fall with a bang. There’s never a dull moment when it comes to…
User Experience and SEO: What You Should Know
This article was originally published in April 2022 but was updated on August 25th, 2022. Google considers many factors when ranking sites, such as link building, keywords, and high-quality content. Early on, marketers stuffed web…
July 2022 SEO Update
Another month, another several SEO Updates and speculation to talk through. The end of the month brought two big newsworthy items including a Google Product Reviews Update and the first update to the Quality Rater…
June 2022 SEO Update
In June, the SEO world saw the fallout from the first Google Core Algorithm Update of the year. And from all signs, that update was a big one causing fluctuations all over the place. Some…
Google Releases May 2022 Broad Core Update
It has been six months since the release of the last core update from Google. Released today, Google has named the broad core update the “May 2022 core update” and is the first core update…
April 2022 SEO Update
Another month, more SEO news and algorithm updates to keep track of. Read up here on the latest SEO news you need to know about. Introducing Multisearch One of the most talked about new items…
March 2022 SEO Update
Well maybe not quite as tumultuous as 2021 was, but we’re still seeing many fluctuations in rankings. Plus, Google continues to release a slew of new tools and updated integrations to help you with your…
February 2022 SEO Update
February saw a final rollout of the Page Experience Update and other suspected algorithm updates from Google. In addition, we saw changes to local search to make it easier for small businesses to improve their…
How Do I Stay Ahead of All These Search Engine Changes?
This article has been updated most recently in February 2022. Search engines are always evolving and are constantly changing. As a website owner, it can be frustrating that the primary channel for new customers is…
Google’s Biggest Algorithm Updates and What They Did for SEO
This article was first published on July 13th, 2020, and was last updated January 2022. Every year, Google handles over 40,000 searches every second. With billions of humans using the internet, what we search for…
Google Announced November 2021 Algorithm Update
In this season of giving, Google is serving up yet another update that’s set to change the search landscape after a historically volatile year. This time it’s with a Core Update announced on November 17th.…
Google Makes Changes Ahead of Holiday Season
As we’re fully into Quarter 4 of 2021, and the year of volatility when it comes to search rankings continues. Just a couple days into November and Google already has another Spam Update rolling out,…
September 2021 SEO Update
The world of search and SEO is in a state of constant and rapid change. This year, Google has released over 50 confirmed and unconfirmed updates that have dramatically shaken up rankings across the board.…
Google Outlines Best Practices for eCommerce SEO
The biggest challenge with any e-commerce site is just being discovered. But once a customer has confidence in an e-commerce store, they’re much more likely to shop there over and over. Google has published a rare look behind the curtain and listed best practices for e-commerce sites to rank on their platform. And this article will go over how you can do that for your business website.