featured snippets

A Guide to Google’s Featured Snippets and How to Land Them

By Kyle Southwick | July 5, 2022

This article was originally published in 2019 but was updated on July 5th, 2022. Getting your website to Googleโ€™s first page takes persistence and an understanding of how search engine result pages, or SERPs, work.…

Passage Indexing: Learn About Google New Algorithm

By Evelyn Grace | October 11, 2021

Since its inception, Google has been implementing various strategies to create better relevancy and context in the search results. The search engine giant often introduces new algorithm updates to support these strategies. Keeping up with…

Search Sessions – How to Identify High-Converting SEO Keywords for your Website

By Krystin Pipkin | September 17, 2021

This edition of Search Sessions talks about how to identify high-converting SEO keywords for your website with industry leader Semrush.

Websites With Ranking Snippets Are Only Featured on Page One

By Mike Marsh | February 25, 2020

When Google first launched SERP Position Zero, it rocked the marketing community. SEO specialists were already facing growing pressure to bring clients to the top ten results of the SERP (search engine results page). Getting…