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How Do Search Engines Work and Why Should You Care?
- By Ansley Merrill
- . July 27, 2023
How do search engines work? The way they work may be a mystery for some. However, you’ll find that there’s no mystery, only some basic rules.

Guidelines for How to Utilize an SEO-Friendly URL Structure Guidelines
- By Ansley Merrill
- . March 10, 2022
This article was first published on March 3rd, 2021 and was last updated in March 2022. URLs are like coordinates helping you find where you’re

A Simple SEO Guide for eCommerce Sites
- By Kate Parish
- . May 5, 2021
Having an eCommerce store appear among the top search engine results is a common aim. But there’s more to eCommerce SEO than just growing your

Ways to Boost Click-Through Rate (CTR) Using SERPs
- By Julia Burova
- . February 3, 2021
Rankings, it seems, have now become a great driving force for many SEOs, which sometimes divorces them from the idea that those rankings are worthless

Most Common On Site Recommendations You Need to Understand
- By Ansley Merrill
- . January 25, 2021
Any small business can agree that starting on an SEO journey is a multi-step adventure that is not always the easiest to undertake. Like any

How to Rebrand Your B2B Company Without Losing Hard-Earned Rankings
- By Natasha Lane
- . February 11, 2020
Rebranding your B2B company, if done right, can help you revitalize your business, improve its visibility, and change your customer’s perception about your products or