Author: Matt Tennison

White labeling is also known as private labeling. In this type of arrangement, another business creates products for you. Instead of carrying the manufacturer’s label, these items have your company’s name on them. People who buy your products have no idea that another company produced...

Business executives often ask search engine optimizers to prove the value of their work. This may happen whether you’re an SEO reseller or you provide SEO white label services. In fact, this is a situation all marketers have faced. It started around the same time...

Matt Tennison, VP of Business Development and Partners recently spoke at the Conquer Local conference, and was part of their podcast. Listen here, and read more about the four keys to retention below.   Did you know it costs five times more to acquire a new customer...

Today’s business environment is competitive and fast moving. So, whether you are selling ice cream cones, dongles or t-shirts, there is another company fighting for the same customers. Partnership marketing is a practical option for many businesses that want to get their brand in front...

“Oh, I get by with a little help from my friends…” —The Beatles, 1967 Well, the Beatles sang it in 1967 and it’s still true today: everything’s easier when you have help. That includes marketing and growing your business. When you’re a small business, it can be...