Author: Kristine Pratt

The Salt Lake Tribune has named Boostability to its Top Workplaces list for 2019. This Award is based solely on employee feedback gathered through third-party survey company Energage. Boostability is just one of 100 workplaces in Utah to make this prestigious list. “We’re excited to be...

The way people make a voice search is different than regular Google searches. After all, humans talk differently when speaking versus typing. Instead of having to choose specific keywords, users can just ask normal questions. Modern search engines understand what they’re looking for and give...

SILICON SLOPES, UTAH – Comparably named Boostability as one of the best workplaces for work-life balance in 2019. This list is compiled through anonymous employee feedback for companies around the country. “I love that we have a healthy work-life balance in our company,” says Boostability CEO...

Halloween might not be the first holiday you associate with shopping, but the $9.1 billion spent on the occasion might give you pause. Forbes reports that consumers only spend about $2.7 billion on candy. Want to get in on the fun and profits? Even if...

Boostability recently got to attend Hubspot’s Inbound 2019 conference in Boston on September 3-6th. We had an amazing time in an amazing city and learned about all kinds of great ideas and tactics that we’re excited to implement in our various marketing efforts. As the...

At Boostability, we’ve built our formula for success around helping small businesses succeed. That happens with our clients who come to us directly. But we also work with hundreds of partners who have small business clients of their own, and we do the SEO work...

For this month’s Fandom Friday, I was tasked to try and figure out some of Disney’s marketing secrets. It says right in my bio that I enjoy all things nerdy. And that shone through this past weekend as I attended Disney’s D23 Convention in Anaheim....

For the last decade, Boostability has taken pride in providing scalable search engine optimization, or SEO, and online marketing services for small businesses worldwide. We understand the rapidly evolving internet landscape, and have the data to back up our processes. Through this data, we ensure our clients...

Consumers typically scan digital content, rather than read it start to finish.  As a result, you only have a few seconds to catch their interest. Humans process images 60,000 times faster than text and retain 80% of what they see. This means that content accompanied...

For the second time in a row, Boostability CEO Gavan Thorpe has won Comparably's Best CEOs for Women Award. Comparably, a company culture and career monitoring website, gathers sentiment ratings based on several factors. These include compensation, a challenging work environment, getting valuable feedback, and other...

Most business owners understand that marketing is how you get customers. The thing is, marketing comes in all shapes and sizes. It can be overwhelming to know which type fits your company the best. Instead of trying to shove a square peg into a round...