seo Tag

In April 2019, Boostability was asked to be part of the joint Lindon-Pleasant Grove Chamber of Commerce marketing panel, which was held in Utah County. This monthly panel was designed to help local small businesses have a better understanding of their marketing options and how...

Google makes hundreds of changes to its algorithm every year. In most cases, they are minor tweaks that fix issues or streamline processes. However, there are a few significant broad core algorithm changes that affect entire industries and market segments worldwide, such as the EAT...

Google’s goals have changed from finding the best keyword match to giving people the results with the best relevant content. Although similar, this approach provides distinctly different results. By adding the sophistication of machine learning, Google can infer a user’s intent and go beyond keywords....

As internet searchers have become increasingly savvy about sales and marketing tactics, the digital marketing landscape has changed. Companies need more than a website and an order form to attract customers and grow its business. Effective content marketing is about creating and sharing material online...

Google still rules as the undisputed king of search engines. The site handles more than 35 billion queries per day from users all over the globe who are looking for everything from advice on how to handle personal relationships to finding a local coffee house....

One of the most important (and often overlooked) aspects of successful ecommerce sales and revenue is good quality product data. Plenty of businesses pay attention to the appearance of their online store and focus on driving traffic there. However, if a store owner is also selling...

To the uninitiated, Google can seem mysterious. It's almost like a magical, all-powerful force that guides your destiny based on your worthiness. Your fate of prosperous abundance or grim failure is in the hands of this unseen force that guards its secrets jealously and rewards...

Beginning an SEO campaign is a little like planting a garden. First, you visualize the result of the beautiful fruits you will harvest. Then you design a plan of action and work begins. You till the ground, plant the seeds, fertilize and water the soil....

SEO for franchise locations has unique issues and challenges for local owners. Not only are you part of a multi-owner, multi-location chain competing for traffic regionally or nationally, but you may also compete locally with other franchisees. Coordinating franchise SEO efforts between you, corporate and...

Without a doubt, the internet has changed the way people think about and search for information. In the beginning, the goal of Google’s algorithm was simply to provide users with the best answer based on their question. Things have come a long way since 1998,...

Digital marketing is a term that encompasses all strategies of communicating with your customers using technologies such as the internet, mobile phones, display advertising and other digital media. Catering to the various needs and expectations of such a diverse set of consumers through so many...