local search Tag

Think about how you get people to your business. Are they mostly local customers found through social media or directories? Or is it by search engine? The “near me search” has become a key part of the customer purchase journey. In fact, 60% of people use...

It goes without saying that few platforms have the impact on business discoverability that Google does. From Google Maps results to organic search traffic, the success of countless companies hinges on the customers that come from the Google ecosystem.  Google My Business Posts enable businesses to...

SEO is a vital part of a modern digital marketing strategy, but for some industries, it requires a special approach. Knowing what types of businesses may struggle using a more traditional method is imperative to offering the right products and services for your clients. We've...

What is local search? You have already heard of SEO and know why it is important. But do you know how important local search is for your business? Local search refers to certain techniques used to increase visibility within a geographic area. More than just SEO,...

Hyperlocal marketing -- once the domain of inky handbills and lonely flyers tucked under the windshield wipers of parked cars -- has now gone digital. And it’s awesome! The raw power, increased targetability, and pure efficiency of hyperlocal marketing in today’s world gives every business, regardless of...

This post was selected as one of the top digital marketing articles of the week by UpCity, a B2B ratings and review company for digital marketing agencies and other marketing service providers. Before local search developed, small and local businesses had an extremely tough time trying to outrank major...

Local search refers to any online search that includes a location. Consumers use this primarily when they are looking for products and services near them. Which makes sense as most of their results are showing them places within 1-10 miles of their location. Searching based on...