As a locally focused plumbing company, America’s Service Plumber (ASP) focused their business on their local region. Boostability implemented a local campaign with the primary aim of improving the company’s presence on map results. Within the first four months of the campaign, impressions on ASP’s maps profile doubled. ASP now ranks in the top five positions for seven targeted keyword phrases in the Mesquite area.
Work started by running a local SEO audit on their website and their Google Plus Business account. After identifying a number of fundamental problems, work was undertaken to update their Google Plus account and website using appropriate local SEO methods.
We found that ASP’s Google Plus Business account was not optimized, and did not contain the signals required for first page Google ranking for their most relevant key terms. Boostability quickly remedied this.
After implementation of our SEO strategy there was an almost immediate increase in impressions, as you can see from the image. Impression conversions are currently at 90% clearly demonstrating the power of local SEO.
America’s Service Plumber is the perfect example that even a small local business can rank on the first page of Google with the right team behind them.