SEO & Social Media: YouTube

Trying to make an impact on YouTube is no small feat. YouTube SEO can be a challenge, since the web’s biggest video platform sees approximately 500 hours of content uploaded per minute. That’s a lot of competition. So how do you stand out from the billions of creators? Fortunately, there are strategies you can use…

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SEO & Social Media: Why Google Isn’t the Endgame

seo and social media

When it comes to search engine optimization, Google is the King of Visibility. For many companies, SEO campaigns are not acknowledged as successful unless Google agrees. This means a web page or blog should appear within the first few pages of results for a relevant query. Your search engine ranking is important. However, you shouldn’t…

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Don’t Fall Victim to These 7 Deadly Digital Marketing Sins

Digital marketing is a term that encompasses all strategies of communicating with your customers using technologies such as the internet, mobile phones, display advertising and other digital media. Catering to the various needs and expectations of such a diverse set of consumers through so many channels presents a unique set of challenges for businesses trying…

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July 2018 SEO and Social Update

July SEO and Social Update

I hope everyone is having a killer summer so far! We have been doing great when it comes to rankings. Here’s the SEO and social update: Overall Trend June was a fairly “flat” month, meaning we didn’t see any large scale rank changes. ​ We continue to see positive progress and the continuation of better…

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How and Why to Use Google My Business Posts

How and Why to Use Google My Business Posts

Google My Business posts enable you to announce upcoming events, show off new products and services, promote offers, and share other types of information with your audience. The posts appear as cards in the knowledge graph when someone makes a local search for your business. They’re great for improving your online presence and branding and…

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How to Create a Company LinkedIn Page & LinkedIn Image Sizes

Creating a company LinkedIn page helps potential employees, partners and clients find out more about who you are and what you do. It also establishes credibility and, when used correctly, can showcase your brand as an industry expert. We put together an infographic all about sizing images on your LinkedIn profile correctly. But, of course,…

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How to SEO in 2018: 10 SEO Tips

The world of SEOs is rapidly changing and we looked back on the many changes SEO went through in 2017 in order to predict its future prospects for the New Year. I spoke with Arya Bina, the CEO of Kobe Digital about new trends in the world of SEO and he mentioned these top 10…

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Social Media Factors That Impact SEO

Social media is often an overlooked part of SEO, yet it plays an important part in ranking your website in the search. Working on your business’ social media profile not only helps your business rank better in the search, but it can also: Brand your business Increase social proof Build an online community Increase website…

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Your Look Inside: Facebook Ranking Factors

Facebook Ranking Factors – Your Inside Look

Is your business already on Facebook? If you answered yes then you are on the right track. With Facebook’s 1.6 billion person user base which spans around the world, not being on the platform is a disadvantage that most businesses just can’t afford (and wouldn’t want to miss anyways!). Furthermore, their ad platform is among…

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