Google Search Analytics API Updates

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Google Search Console Performance reports help your business understand your website and know how it’s performing. Along with these reports, Google Analytics API can also play an important role in pulling data from different areas of Google. After many requests from the industry and its users, Google is finally providing expanded support, data, and capabilities…

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September 2021 SEO Update

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The world of search and SEO is in a state of constant and rapid change. This year, Google has released over 50 confirmed and unconfirmed updates that have dramatically shaken up rankings across the board. As we head into the final quarter of 2021, there are many important SEO updates that every business with a…

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What is Google News and How Does it Work?

how to rank in google news section

Google has many different sections through its search engine. For current events, news, and trending items, the News feature can be extremely helpful. This is particularly relevant for YMYL content that pertains specifically to people’s lives. But just like the rest of Google, the News section has its own algorithm and ways you can rank…

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Google Previews New MUM Technology

Google MUM update

There’s a lot of talk right now in the search community around MUM. Google’s new technology debuted yesterday during Google I/O. MUM stands for Multitask Unified Model, and it’s several steps beyond BERT that debuted in 2019. In fact, Google says it’s 1000 times more powerful than BERT. This means relevant and conversational content will…

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Google Delays Page Experience Update Rollout

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After nearly a year of speculation around Google’s May 2020 algorithm updated dubbed the Page Experience Update, Google announced it will delay the rollout of the update for another month until June. In an announcement, Google Developers said that the Page Experience Update will begin to take effect in mid-June 2021 and take its full…

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Google Helping You Learn More About Where Your Results Come From

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In a surprise announcement today, Google is changing up the user interface and providing more information into the websites displayed in the search results. Rolling out immediately, you’ll see a small menu icon next to almost every SERP that will tell you exactly where the information comes from. Google says this new tool is an…

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What You Need To Know About Google’s December 2020 Core Update

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Google announced the morning of December 3rd, that a new core algorithm was going to be released. They’re calling this new update the ‘December 2020 Core Update’ which is in line with the last few public algorithm updates. In the announcement, Google added this update is no different from any other core algorithm update released…

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