A Guide to Google’s Featured Snippets and How to Land Them

featured snippets

This article was originally published in 2019 but was updated on July 5th, 2022. Getting your website to Google’s first page takes persistence and an understanding of how search engine result pages, or SERPs, work. The higher your ranking, the better your visibility. This can lead to increased clicks as more people visit your page.…

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Passage Indexing: Learn About Google New Algorithm

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Since its inception, Google has been implementing various strategies to create better relevancy and context in the search results. The search engine giant often introduces new algorithm updates to support these strategies. Keeping up with these latest algorithm updates improves your search experience and helps you find the right information within a fraction of a…

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Websites With Ranking Snippets Are Only Featured on Page One

When Google first launched SERP Position Zero, it rocked the marketing community. SEO specialists were already facing growing pressure to bring clients to the top ten results of the SERP (search engine results page). Getting into the top three results was even better. This was getting harder to do in an increasingly competitive market. Then…

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