How to Create and Implement an Effective SEO Keyword Strategy

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This article was originally published on October 14th, 2021 but was updated on June 22nd, 2022. If you want to increase your website traffic and improve your online presence, an effective SEO keyword strategy can make all the difference. Recent research by the Content Marketing Institute found that web visitation is the most popular metric…

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8 Less-Used Content Types Your Audience Craves in 2022

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Today consumer marketers had to drastically change their content marketing plans because of the pandemic. But the significance of content is still growing as more and more people use digital channels for getting information than ever before.  According to SemRush, 68% of content marketers want to maximize their marketing budgets by 2022. Despite the increase…

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15 Content Marketing Tools You Can’t Live Without

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Whether you are an experienced marketer or just getting started with content marketing, you are going to find this list of the best content marketing tools extremely useful. Content marketing involves strategic distribution of your content. The good news is that there are a number of tools available that will help you in building your…

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7 Easy Steps to Scale Your Content Production Efforts

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If you want to improve your content marketing efforts, you need to be consistent in your content production. Whether you are a small business owner dashing out weekly posts or a big brand with an entire content marketing department producing daily content, it would get to a point where your content publishing frequency increases and…

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Google Releasing June 2021 Core Update

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Google is at it again, keeping everyone on their toes with a new update impacting search results. They’re calling it the June 2021 Core Update. This in addition to the long-awaited Page Experience Update, also coming this month. On June 2nd, Google tweeted about the update saying it would start to roll out today and…

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Best Tools for SEO Content Writing in 2021

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There has been a steady rise in the relevance of Search Engine Optimization (SEO). As more businesses switch to digital mediums to expand their scope over a larger market, the tools for SEO Content Writing become more relevant. SEO despite its popularity, takes some patience to master and inculcate in your website content. However, with…

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5 SEO Reasons to Refresh Your Content Regularly

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Everyone knows that producing new content with SEO intent is time-consuming and delicate work. Whether you’re a novice or an experienced creator, you can refresh older content instead and achieve a similar result in a fraction of the time. According to published data, refreshing content can increase traffic by 106%, with 90% of professionals who…

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Blog Commenting in SEO: Helpful or Not?

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Most blogs have the option of including a comments section to their blog posts. Blog commenting gives viewers the option to express approval, discontent, or add additional information to the post that might have been missing from the viewer’s point of view. Blog commenting in SEO does make you wonder what works and what doesn’t.…

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Search Sessions – Growing Your Website’s Earnings With Google

Businesses are looking for different ways to monetize their website and increase revenue because of COVID-19. Google’s Joseph Pfister, Strategic Partner Manager in the Online Partnerships Group joined this edition of Search Sessions and walked us through how website publishers can use Google monetization products to grow their business with AdSense. With more than 2…

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