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7 Ways a Positive Online Presence Impacts Your Small Business
You might not be selling your products online or even trying to attract global customers, but as a small business owner, you cannot afford to
Amazon Spark: Competition for Instagram and Pinterest?
After several months of beta testing away from the public’s eye, Amazon released a social media platform called Amazon Spark. Spark sets up the online retailer to compete
5 Marketing Ideas to Boost Sales for the 4th of July Holiday
Summer is a valuable time to test new marketing ideas before the big holiday shopping season arrives. Start by testing some of these ideas during
The Beginner’s Guide to Facebook Analytics
Anyone with a Facebook Page has access to Facebook Insights, an analytics service that supplies information on a number of data points. All the metrics
Top SERP Ranking Factors [infographic]
Google uses many different ranking factors to produce the results you see on a Google results page. We’ve put together a useful infographic to help
Why Should You Care About Facebook Workplace?
It seems like every time a company comes up with a new concept online, Facebook steals the idea. One of the latest in this trend
Google Local Guides — Going the Same Way As Yelp?
Google Maps is a useful tool to business owners and consumers alike. It not only helps users find businesses near them, but also offers greater
How To Market To Your Audience Using LinkedIn?
The marketing process has changed significantly since the shift to digital. Now, consumers tend to make contact with a sales team when they are already
Upgrade Your Twitter Marketing With These 7 Proven Ways
While people have acknowledged Facebook as a platform for business and personal communication, Twitter occupies a different space in business communication and operates by its own
How to Produce Juicy Facebook Posts That Catch Eyeballs
Today’s market has become flooded with brands, companies, and businesses who are trying to make their way to the top of the social media news
Who Should Use LinkedIn Ad Campaigns?
While Facebook leads the social media world by a landslide, LinkedIn has its own unique benefits which carve out a place for it in the
Social Media Factors That Impact SEO
Social media is often an overlooked part of SEO, yet it plays an important part in ranking your website in the search. Working on your