Posts by Maja Teagle
November 2021 SEO Update
As we’re nearing the end of the year, November brought another series of updates and major announcements that caused significant changes within the industry. And it doesn’t look like it’s slowing down moving into December! This past month has seen two large updates and 5 major announcements coming straight from the source, Google. Keep reading…
Read MoreOctober 2021 SEO Update
Another month, another update – this is the recurring theme for 2021 in the world of SEO! October has experienced some major changes. From five (unconfirmed) algorithm updates and Google conducting some local search tests to changes being made to the Search Quality Raters Guidelines, October was a month full of changes and volatility. We’re…
Read MoreSeptember 2021 SEO Update
The world of search and SEO is in a state of constant and rapid change. This year, Google has released over 50 confirmed and unconfirmed updates that have dramatically shaken up rankings across the board. As we head into the final quarter of 2021, there are many important SEO updates that every business with a…
Read MoreChecklist to Minimize Organic Traffic Decrease During Website Migration
Key takeaways in this article: Pull pre-migration data and reports of your website so you can use it as a benchmark moving forward to track progress. Create a sandbox or staging website to test out redirects and other functionality issues before launching the new website. Conduct a deadweight audit of your website using the All…
Read MoreSee Where Your Customers Drop Off With Google Analytics
This article was first published on March 28, 2016, and last updated in June 2021. Table of Contents How Do I Find Drop-Offs in Google Analytics? What Does Bounce Rate Mean in Google Analytics? How Do I Find the Bounce Rate in Google Analytics? What is the Exit Rate in Google Analytics? How to Use…
Read MoreSEO Mythbusters: Don’t Fall Trap to These Common SEO Myths
Having spent over a decade in the SEO space, we’ve seen a lot of changes as Google continues to innovate and make its algorithm more user-friendly. Ultimately that’s the goal of SEO, to improve your website in the eyes of Google so it shows up higher in the search results. However, after so many years…
Read MoreHow to Build on Your Construction Company’s SEO
When an individual is in need of a product or service, most of the time the first place they go to find it is through a search engine. For a construction company, it’s important for your business to be there when your customers are looking for your services. Some individuals might think that SEO isn’t…
Read MoreGoogle Algorithm Update: Page Experience & Core Web Vitals [June 2021]
Last Updated 4/19/21. Google released an announcement on April 19, 2021 that the Page Experience Update will be postponed until June. There will be a gradual roll-out starting mid-June and is expected to fully roll-out by the end of August. Update: Google announced that Safe Browsing has been removed as a ranking factor signal for…
Read MoreWhere SEO Fits Into the Digital Marketing Landscape
Search engine optimization is a holistic approach to improving a business’s online web presence. But while we believe SEO is one of the best ways to bring in new business and retain the customers you’ve already secured, it’s not the only tool you should use. At Boostability, we talk a lot about the digital marketing…
Read MoreHow To Verify You Have the Proper Robots.txt File
This article was last updated on 5/17/21 If you have a website or are involved in online marketing, you’ve likely heard about the robots.txt file. When implemented incorrectly, this file can have very negative and unintended consequences, such as blocked pages and resources. Imagine trying to rank for a keyword on a page that Google…
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