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Why is Correct Product Location So Important?
For most brick and mortar businesses, product location is a vital part of business. A retail store wants to put its best, trendiest, most popular,
Getting Your Foot in the Door: Securing a Buy with Smart Content that Communicates
Google’s Panda and Penguin updates have virtually outlawed poorly written and spammy content on webpages. Search engines are looking for more relevant content, and they’re
Broken Links, SEO, and You!
Even if you have never heard the term “broken links,” you’ve likely come across one while surfing the internet. And believe it or not, chances
What is Content Formatting All About?
When it comes to online marketing, there are two major challenges that every site must overcome: attracting users to your site and making your site
Tips and Tricks for Handling your 404 Error Pages
Have you ever bookmarked a page, only to find out later that the page has been deleted? If so, you’ve undoubtedly come into contact with
How to Prepare Your Site for Higher Traffic and Maximize your SEO Success
So you’ve decided to start an SEO campaign for your business. Great choice! SEO can provide a lot of high-quality results that will help
Navigating the River of Online Information: Google’s Focus on Quality
One of the best things about the internet is that it is always changing, expanding, and growing. Like the flow of a river, access to
What is a Preferred URL?
URL stands for Universal Resource Locator, which is just a fancy name for an address. But a URL is more than an address; it is
Building a Strong Foundation with Keyword Research
When starting an SEO campaign, there are a lot of important steps to take. One of the most important of these steps is finding the
Keywords and Their Density in Site Content
You may have heard the adage floating around the SEO world that content is king. Well, the saying stands to reason. With all of the
Tips for Speeding Up Website Load Times
With over 200 signals in Google’s algorithm that help to rank and deliver search results, it is easy for a website owner to focus on
3 Ways Google’s “Penguin Update” Can Affect Your Website’s Rankings – And How to Stay on Top
Google’s spammy-link penalizing update, Penguin, has received several updates since its initial release in 2012. Most recently, Penguin was updated to version 3.0 in October