PPC

Search engines, like Google and Bing, make it easy for potential customers to find your business. These search engines help to organize the web by analyzing websites and delivering the best results to online searchers based on their search queries. The higher your website ranks, the...

If you’re getting ready to start your first PPC Campaign, your head is probably swimming with a million things you’re trying to remember or worried about messing up. The good news about PPC is that it’s an ongoing process. You don’t have to get it...

A PPC landing page is the first page a visitor goes to after clicking on a paid ad. How can you increase your chances of converting that visitor into a lead or customer? Follow these absolute must-dos for your landing pages, and enjoy the results. MUST...

You have only 110 characters to convince someone to click on your PPC text ad versus your competitor’s. How are you going to accomplish this? Here are some top tips to help you with your goal of earning more clicks. The Anatomy of a Text...

Creating a keyword list for your new PPC campaign can seem like quite the daunting task. It doesn’t have to be! Regardless of your product, service or industry, you can use the next four steps to create a powerful keyword list. Step 1- Check Your Website...