Holiday Marketing Articles

Coffee is one of the world’s most popular drinks, as the love for coffee spreads across many different countries and cultures. Because of its popularity, coffee shops are ubiquitous, as several coffee shops might exist within walking distance of each other. But what is it...

If you needed to make drastic alterations to your SEO strategy in 2017, you were not alone. This year, we saw many changes that impacted every aspect of search. 1. Mobile Emphasis Due to the ever growing number of users on mobile devices, Google decided to make...

Every year, social media plays a greater role in your digital marketing strategy. At the same time, it becomes more complex. To stay competitive with social media in 2018, you need to look back on your performance in 2017 and perhaps change your approach to...

When do you normally start to think of your New Year's resolutions? A month before the new year? A week? The first time someone asks you about them? Maybe as you are counting down the clock till midnight? Not at all? If you don’t make...

If you sell products to consumers online, the coming months are a big deal for your company. After all, 76% of holiday shoppers purchase gifts online. More importantly, though, 25% of holiday shoppers start buying gifts in October. 48% finish their online shopping by Cyber...

App marketing is no easy task. However, the holiday season could be a marketing moment to capitalize on. App publishers and developers are always searching for new and innovative ways to net more users. The following app marketing tips for the holiday season can support...

The Danish have an all-encompassing word for that snug feeling you feel during a cold winter day: Hygge. Hygge (/ˈhjuːɡə/ HEW-gə or /ˈhuːɡə/ HOO-gə) is a Danish and Norwegian word which can be described as a quality of cosiness and comfortable conviviality that engenders a feeling of...

Traditionally, Santa Claus gave all little girls and boys a year-end review of their behavior. Good kids got stockings full of sweets and toys and bad kids got lumps of coal instead. Frankly, Santa was a little vague with those lumps of coal. Without a note giving...

Just like you, Boostability is hard at work analyzing their results throughout 2017. We've found some interesting results (literally). Check out your most searched-for and read blog posts from this year and where you can find the most recent results for the new year. 1. Google, Bing,...

Throughout the year and especially before the holiday season, it is important to test that your website is mobile-ready, especially for any new or changed pages added to your website.  If your website was mobile-friendly before, it should still be ready for mobile use.  However,...

You don’t have to run a business that specializes in Letters to Santa or can be packaged as a holiday gift in order to get into the holiday spirit. For example, Boostability! Boostability is a marketing services business. We offer marketing fulfillment services for small...