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I remember the first time I learned about “a la carte”. It was the first day of middle school. I walked into the lunchroom and saw this sign for a la carte items. And my little 7th grade brain had no idea what that meant....

Have you ever thought of your business interactions as a relationship? Essentially every single business transaction or interaction between you and another business is a relationship. Some may be short lived, like the relationships when you’re just making a quick purchase. But the ones you...

Business websites have very similar structures. You often see product pages, CTAs, About US pages, and FAQs. These all serve their own purpose and have their own importance to a website structure but one that is often implemented poorly is the FAQ page. Here we...

2020 has seen the rise in a lot of things. Rise in social media usage, streaming services and entertainment options, and in time spent at home. In the digital marketing world, we’ve also seen a dramatic increase in the need for local SEO. And a...

Did you know, link building is one of the most important factors crucial to the SEO process? A good link building campaign helps improve your content’s rankings. Link building, as Moz puts it, is the process of acquiring hyperlinks from other websites to your own. Hyperlinks...

Mobile use has spread rapidly around the world. Today, it is estimated more than 5 billion people have mobile devices, with smartphones making up more than half. And it’s easy to see why smartphones became so popular. With advances in technology, many programs and tasks...

There’s a term thrown around a lot in the business world called “white labeling”. It can apply to everything from branding to marketing to manufacturing. The first time I heard it, this was an entirely new concept for me. It made sense, but I didn’t...

We’ve talked on this blog before about how to pitch SEO to your customers. You have to nail your sales pitch, and even have the right kind of customer in order to make your sales pitch successful. But another question we get all the time...

We’re an SEO agency, of course we want you to take advantage of the opportunity that SEO can provide for your website and your business. But through our blog, we also want to help you understand the ins and outs of SEO. We’ve been in...