Small Business

One of the most important (and often overlooked) aspects of successful ecommerce sales and revenue is good quality product data. Plenty of businesses pay attention to the appearance of their online store and focus on driving traffic there. However, if a store owner is also selling...

Which business doesn’t want to go from good to great or small to medium? The few that actually make early progress here discover all too soon that the path is strewn with complications at every step. Things get even trickier if you’re an agency or service...

With the start of another new year, it’s natural to think about all the amazing possibilities that could arise over the next 12 months. 2019 marks an exciting time for our industry and for Boostability as a company. And we’re looking forward to all that...

The holiday shopping season is usually a happy time for the retail sector. A few good days in November and December can make a fledgling business profitable for the whole year. However, many smaller businesses are quaking in fear at the prospect that Amazon could...

During this season of giving thanks, it is common to show your gratitude to family and friends. As a business owner, there are other people to whom you should also express your appreciation: customers. After all, without your customers, your business would not exist. While...

Small Business Saturday remains a relatively new concept in the retail world. But it shouldn’t be. You’ve likely heard the term that small businesses are the backbone of the U.S. economy, and are actually the biggest employers in the U.S. That’s actually true! Townsquared reports that...

The thing about small business owners is that most of us are experts in one thing. And unless you run an accounting or investment business, that one thing is not likely to be finances. So, for many small businesses, the biggest struggle we face is...

Running a business can sometimes be scary work. You must keep up with all kinds of changes to industry, products, new services, social media, website updates, and most importantly, take care of customers. Without customers, your business wouldn’t exist. In recent years, there’s been a rise...

The devil, as any marketer can tell you, is in the details. In this case, we’re talking about how you handle the holiday pre-season. If you’re a small retailer, the holiday pre-season can feel like a diabolical plot.  You might even feel like you are about...