YouTube

Trying to make an impact on YouTube is no small feat. YouTube SEO can be a challenge, since the web’s biggest video platform sees approximately 500 hours of content uploaded per minute. That’s a lot of competition. So how do you stand out from the billions...

You need to know how consumers will behave this holiday season. Otherwise, how will you know where to direct your marketing efforts? We’ve done the hard work for you, compiling a list of all the Christmas shopping stats that matter. Key Takeaways for Holiday Marketing  In the...

We’re all familiar with advertisements and marketing on YouTube. There’s more than one way for brands to take advantage of YouTube’s powerful video hosting platform than simply buying advertising spots before or during videos, though. YouTube is an incredible tool for meeting all types of...

With every opportunity comes numerous challenges — and social media marketing is no exception. Although social media allows brands to reach their audiences in new ways, improve interactions, and deliver the content users want most, it can be difficult to measure the effects of your...

People love watching videos. In 2016, video content made up 73 percent of all consumer Internet traffic. By 2020, it will be 82 percent. Knowing this, it makes no sense to not invest in video marketing — and a good place to start is with...

At Boostability, we love to help businesses of all sizes succeed--particularly small- and medium-sized businesses with limited resources. In fact, we have a whole portion of our website attributed to sharing what we, over years of working experience and research, have learned about marketing at Boostability....

Unfortunately, trolls no longer just come out at Halloween — they are a year-round annoyance. If you have a presence on social media, you will surely have had to deal with trolls at times. Although some social media platforms are improving the way they handle...

Smartphone use has become a way of life for most people. Information, news, advertising, and communication all take place using a smartphone and smartphone apps. Apps make it easy for anyone to interact with social media and their network anytime and anywhere. Mobile loyalty programs are...

It’s 7:31 AM. You slowly open your eyes and shift your body toward your alarm. It’s Monday morning—back to the grind. As part of your morning ritual, you linger under the covers with your phone above your face. Without really realizing it, your thumb scrolls...

What do Kim Kardashian and Amazon founder, Jeff Bezos, have in common? Tweet This The selfie-crazed starlet who is (in)famous for her family’s reality show and the online retail conglomerate leader may seem to have nothing that links them together, but they have one significant...

Consider the holidays a ramp up to Super Bowl season as several big-name companies compete for the most memorable holiday commercials and active holiday marketing campaigns.  Who can forget last year’s KMart Jing Bells commercial or the annual march of Clydesdale horses romping through the...