Twitter For Business

The rapidly increasing pace of innovation has brought tremendous opportunities to improve the way people work, live and play. Thanks to technology, digital marketers are able to achieve better and more impactful results with the help of a broad scope of solution providers—making the navigation...

How can you make enough content to consistently maintain a presence across multiple platforms? Utilizing the various social media channels enables you to exponentially increase your reach. Customers expect to find your brand on multiple social platforms, and if they don’t, they will question your credibility....

Everyone knows that many accounts on Twitter are fake, but it is unclear just how many. To combat the problem, Twitter has been locking accounts that show a sudden change in behavior. Owners can validate these accounts simply by resetting their passwords, but many stay...

With every opportunity comes numerous challenges — and social media marketing is no exception. Although social media allows brands to reach their audiences in new ways, improve interactions, and deliver the content users want most, it can be difficult to measure the effects of your...

You've probably heard of Facebook chat or Google chat, but maybe you haven’t heard about Twitter chat, or tweet chats. Twitter chat happens when a group of Twitter users discuss a specific topic using a designated hashtag. Often, these chats have a specified time and...

I don’t wear makeup.  At least, not really. Yet somehow the social media glam stars of the world can easily convince little old me, the non-glam type, to try out an entirely new look and sign up for the next mail-me-something box subscription as if...

The end goal of local optimization is to capture today’s consumer, who is increasingly likely to be carrying -- and searching -- for what he or she wants and needs while on the go. In order to remain competitive in today’s world, you need to...