Social Media

The last few years have brought a lot of changes to the marketing game for everybody – particularly small businesses. Millennials have emerged as a significant economic force – so much so that they’re now poised to eclipse all other generations of shoppers! Mobile tech has...

Let’s face it: the best marketing campaigns must be visually stimulating because of the digital age we live in. That’s because we are much more likely to retain information that is presented with a visual component. While we only remember 10% of the information we...

General Trend March has been the best month for Boostability in terms of rank gains this year. This is mostly thanks to a large Google algorithm update. Below we will go more into depth on the update and what we suspect has changed. I will also...

As a digital marketing agency, it is extra challenging for you to generate leads, as your competition is businesses with expertise in lead generation. The good news: there are prospects out there looking for an agency like yours. All you need to do is ensure...

Content Marketing is focused on reaching the public through creative, valuable content that’s relevant to what you do. Instead of selling something, content marketing provides consumers with information that’s truly engaging and useful. How do you marry that with SEO? Easy. You just have to get...

With more than 150 million monthly active users, Pinterest is an important social media platform. If much of your target audience is on the platform, you must consider creating a Pinterest for business account. Even if your offerings are not especially visual, you can find...

Here is our monthly SEO and social update! General Trend We had a great month for rankings, with an overall positive page one rank trend. We had a few fluctuations and spikes throughout the month. Our rank 1-10 was fairly stagnant while our page one rankings continued...

Facebook has been putting several new strategies into action to prevent misinformation from spreading over the platform. One of the latest of these changes is the ability to customize images. Although the update was announced last year, it has only just now gone into play. What...