Site Content

Every minute, the internet gets bigger by 380 websites thanks to the ever-expanding list of website building platforms. These tools help people create websites without much technical experience. This is an attractive option for many business owners. With more and more people searching for business online,...

Trying to make an impact on YouTube is no small feat. YouTube SEO can be a challenge, since the web’s biggest video platform sees approximately 500 hours of content uploaded per minute. That’s a lot of competition. So how do you stand out from the billions...

In 2019, properly optimized and meaningful content remains one of the top SEO requirements for websites to dominate SERPs. But in the B2B sector, criteria for "optimized" and "meaningful" vary. B2B SEO is about reaching professionals via search engines. To convince Google that your content is...

The mobile experience is an important consideration for any brand. More users than ever are browsing on mobile as their primary devices. We are in the mobile-first era, and a website that doesn’t cut it on phones and tablets is going to hold your brand...

In April 2019, Boostability was asked to be part of the joint Lindon-Pleasant Grove Chamber of Commerce marketing panel, which was held in Utah County. This monthly panel was designed to help local small businesses have a better understanding of their marketing options and how...

Google makes hundreds of changes to its algorithm every year. In most cases, they are minor tweaks that fix issues or streamline processes. However, there are a few significant broad core algorithm changes that affect entire industries and market segments worldwide, such as the EAT...

Google’s goals have changed from finding the best keyword match to giving people the results with the best relevant content. Although similar, this approach provides distinctly different results. By adding the sophistication of machine learning, Google can infer a user’s intent and go beyond keywords....

Google still rules as the undisputed king of search engines. The site handles more than 35 billion queries per day from users all over the globe who are looking for everything from advice on how to handle personal relationships to finding a local coffee house....

Getting your website to Google’s first page takes persistence and an understanding of how search engine result pages, or SERPs, work. The higher your ranking, the better your visibility. This can lead to increased clicks as more people visit your page. Effective search engine optimization can...

To the uninitiated, Google can seem mysterious. It's almost like a magical, all-powerful force that guides your destiny based on your worthiness. Your fate of prosperous abundance or grim failure is in the hands of this unseen force that guards its secrets jealously and rewards...

As marketing specialists, we know that equipping small businesses for success begins with helping them understand the basics of SEO acronyms and web lingo. SEO acronyms are basically a form of verbal shorthand that everybody uses and understands. These acronyms are essential to marketing. There are a...

Hopefully, your 2019 is off to a great start. Let's look at what's new in SEO in February so far. In the first two months of the year, organic search has continued to evolve as we would expect, with several minor updates and just a...