Instagram for Business

Followers and engagement can help you judge the success of your Instagram strategy to some extent, but ultimately website owners want to be able to measure increase of traffic to their site just like brick-and-mortar business owners want to see more foot traffic in their...

With every opportunity comes numerous challenges — and social media marketing is no exception. Although social media allows brands to reach their audiences in new ways, improve interactions, and deliver the content users want most, it can be difficult to measure the effects of your...

If you aren’t already aware of this fact, you should be: Instagram is huge. Since it began back in 2013, it’s grown by leaps and bounds, gaining one or two million users every year -- with no signs of slowing down. It has more than 800...

Instagram is undeniably influential these days.  In my experience, it is the most internationally used social media website.  Sites like Facebook don't hold as much power outside of the USA and sites like Google+ are more influential elsewhere, but at the end of the day,...

I don’t wear makeup.  At least, not really. Yet somehow the social media glam stars of the world can easily convince little old me, the non-glam type, to try out an entirely new look and sign up for the next mail-me-something box subscription as if...

Instagram has released an update that allows brands to make their posts shoppable. This enables users to purchase products more easily, something that users and brands alike have been requesting from Instagram for some time now. Businesses can tag up to five products in every...

Instagram is fast becoming one of the most popular social media platforms — almost a third of adults in the U.S. who are active online now have a profile. Whereas this means that there are potentially more eyes for your content, it also means that...

At Boostability, we love to help businesses of all sizes succeed--particularly small- and medium-sized businesses with limited resources. In fact, we have a whole portion of our website attributed to sharing what we, over years of working experience and research, have learned about marketing at Boostability....