Google My Business

It goes without saying that few platforms have the impact on business discoverability that Google does. From Google Maps results to organic search traffic, the success of countless companies hinges on the customers that come from the Google ecosystem.  Google My Business Posts enable businesses to...

Google’s goals have changed from finding the best keyword match to giving people the results with the best relevant content. Although similar, this approach provides distinctly different results. By adding the sophistication of machine learning, Google can infer a user’s intent and go beyond keywords....