06 Sep Blog Maintenance Is Vital
As a business owner, you want to grow your business online. You’ve got a website, are starting to gain visitors, and it’s time to continue this expansion. You look at what a lot of other companies are doing, and decide that what you want to do is build a blog just like them.
That’s an excellent idea and something that I think most businesses should consider. With free software such as WordPress and Blogger, it is very simple to set one up. Not much technical skill is involved and you can be blogging in less than 15 minutes. I have talked about WordPress before in a previous post, and also the Top 5 plug-in’s that I like to use. It’s great information and hope that it will be a great asset to you in building your website.
What I want to focus on this post is on the maintenance of your blog. Making sure that it’s clean as well as professional. WordPress makes this a lot easier with themes that change the background, fonts and colors of your blog. These themes make it easy for others to comment on your pages as well as your blog posts. It’s a great thing to have, but also can be the bane of your existence if you are not careful.
Leaving your blog open to allow anyone to comment can cause a lot of spam and useless information that can significantly change the reputation of your website. You of course can choose to let anyone comment because that is your right as the owner of the website. If you leave it open for anyone to comment, however, you are also opening up your website to spammers who may cover your page in pornographic links. I think we can both agree that you don’t want that.
So how do we resolve this problem? Take the time to moderate your comments. Make sure that each of the comments that are posted are relevant and add to the conversation. There are tools now that you can use to help speed up this process. I’ve mentioned this plug-in before, and feel it is worth mentioning again. It’s called Akismet.
Akismet typically is installed along with your WordPress blog. Akismet checks through its database of where people have sent spam before (it keeps a record of the IP address). If you wish, you can go through these posts and decide if you want to post them, but more often than not it isn’t going to be worth your time. Delete those comments and move on.
All in all, Akismet is a great plug-in to use within your WordPress blog. I recommend it for all of my clients that have WordPress, and hope that you will start using it as well. Now is your chance to voice your opinion on Akismet. Do you like it as well? Or have you found another Plug-in that works better? Let us know in the comments below.