Author: Matt Christensen

Hey there Boosters! It has been almost two months since Penguin 3.0 started rolling out, and it seems like a great time to review this historic update and provide a summary of what has occurred. Review of the Penguin Algorithm Update: First, let’s quickly review what the...

The first step to successful Search Engine Marketing is site optimization. Ultimately, your site needs to provide a great experience for your visitor, while having the necessary content to rank in the appropriate markets for your business. If your resources are limited, sit down with...

  Companies are always looking for ways to cut costs and maximize budgets, and the marketing budget is no exception. With most traditional marketing avenues (Print, TV, and Radio), a company can spend a lot of money on processes that may not target the right people...

Millions of individuals use Twitter every day to access real-time information. They want news on their favorite products, celebrities, ideas, and companies. As businesses, we want to take advantage of this situation. We want to reach out to these millions and promote ourselves. But how...