Author: Jake Baadsgaard

In recent years, video ads on Facebook have become an important part of online advertising. Video ads are simply more engaging and interesting than standard image ads. The only problem is, they also take more time, effort and resources to produce. Even big, international businesses sometimes struggle...

Setting up an effective Facebook Ads campaign takes a lot of work. Sure, Facebook has done its best to make things as simple and straightforward as possible, but the fact of the matter is, if you want to succeed at any sort of online advertising,...

Email marketing is one of the easiest ways to get better results from your marketing. It’s simple to set up and run. It’s affordable. It allows you to stay in front of and build a close relationship with past, present and future customers. What’s not to...

Anyone who’s ever managed a Google Ads campaign knows just how complicated advertising on Google can be. Between all the keywords, bids, ad copy and landing pages, it can be hard to get everything right. Focusing on how to improve google ads campaigns is the...

Let’s face it, a lot changed in PPC advertising last year. You're probably wondering how you can win at PPC in 2019 with all the changes. AdWords was rebranded to Google Ads and its user experience was updated. Bing released a ton of new options and Amazon advertising went crazy. The list goes on and on. If you’re still struggling to catch up with all the new features and tools released last year, let alone figure out what to focus on in 2019, don’t worry—we’ve got you covered. While a lot changed in 2018, there are a few key opportunities you should definitely take advantage of. You don’t have to try every new option out there. But if you can focus on the following, you’ll be well on your way to PPC success in 2019.

This holiday season, online shoppers are expected to spend almost $120 billion. Even though Black Friday has come and gone, the holiday season remains a massive opportunity for online retailers. After all, up to 40% of holiday shopping takes place in the last 10 days before...

If you’re looking for ways to get more out of your website, a simple Google search will reveal tons of good advice. It seems like every web designer has their set of “best practices” to recommend that will change your business overnight. Many of these “best...

If you’re looking for ways to get more out of your website, a simple Google search will reveal tons of good advice. It seems like every web designer has their set of “best practices” to recommend that will change your business overnight. Many of these “best...

If you’ve ever walked into a store and wondered, “Why do they have Christmas decor out right now? We haven’t even celebrated Halloween yet!”, this article’s for you. For most retail businesses, the holiday season doesn’t start after Thanksgiving or even in November. It starts far,...