Author: Colton Miller

Over the years we have covered dozens of search algorithms updates. These updates have ranged from minor shifts to dramatic changes that alter the way we search. The TYPE of algorithm changes have also varied over the years. There are updates that supplement or enhance...

At the beginning of this month, Google released its latest core algorithm update. This marks the second of its kind so far in 2020. The other algorithm update dropped in January of 2020 and our coverage can be found here. Google’s @searchliaison twitter account announced...

Boostability is covering the COVID-19 outbreak through a series of posts designed to help you and your business succeed during this time. You can read the rest of the coverage here.   Boostability services a lot of small business types, and we know just how hard the...

Most SEO specialists focus on optimizing for Google. This is because Google is the largest player in the search engine market. Business Insider reports that back in 2018, Google held more than 90% of the international search engine market and had done so for some...

When most people think about optimizing their websites to rank higher in searches, Bing SEO is rarely a priority. This is not surprising considering that Google accounts for almost 90% of search engine traffic worldwide. This is no small feat and competition is stiff. While...

As a business owner using SEO to promote your company, you’ve probably heard a fair amount of chatter around Google algorithm updates. Since its debut as a search engine, Google has made thousands of updates — 3,234 in 2018 alone. It appears the tech giant has...

In conjunction with our first webinar of the new year, we've collected the SEO highlights from 2019 and our predictions for 2020. Here's what we've found and where we believe we're heading. To watch the webinar from January 15, click here.   2019 Recap: Algorithm Updates, Voice Search,...

Almost every good search engine optimization strategy involves some form of link building. Links from reputable websites act as votes in favor of your website’s authority. The more reputable the website the link comes from, the more that vote counts in your favor. In contrast,...

Marketing is a dynamic field in which to work. Strategies that do well today may get thrown out tomorrow. This may result from changes to how consumers shop, new technological advancements or updates to AI algorithms. These changes keep marketers on their feet. They also...

Many businesses spend a significant amount of time figuring out how to gain greater visibility in Google Search. This can be challenging since Google updates its search systems often and unexpectedly. Just when you think you have their algorithm figured out, they change things up....