Author: Andrew Eagar

Google Releases Possum In Penguin's Clothing September 1st Update – “Possum” Although there is little the industry knows about his update, many believe it heavily impacted local businesses. Here is what we know: The update occurred over a series of 3 days as opposed to a single day. It...

Don't sweat the small stuff!  Enjoy your holiday season now that we know, officially, that Google has pushed back the Penguin 4.0 search algorithm update to next year. Google has noted that this update could radically change how businesses show up in search results, and we...

We have noticed a shift in keyword rankings, indicating that a Google algorithm change has occurred! Boostability monitors over 60,000 keyword ranking changes for our customers. We monitor this data closely to anticipate major Google updates and analyze how these updates have an effect on our...

As a local digital marketer, I get a lot of questions from businesses on how to expand their reach across the web. How can they increase their traffic to their store to increase overall business success? For many storefront businesses like dentists, doctors, grocery stores,...

As some of you may have noticed, Google has made yet another update to their local listings. For a long time searchers relied on Local packs that showed up to 7 listings for a given keyword. Google has been testing a new format over the...

Boostability has an extensive database running numbers on over 17,500 accounts to help determine even the slightest change that may occur to website rankings.  In fact, we can detect a Google algorithm change before Google's official announcements.  That is, until now.  As part of Google's...

The Booster Seat Season 2 Finale Hey there Boosters! I'm Andrew Eagar. Welcome to another edition of The Booster Seat. Today, I want to talk about the conference I attended a week ago called SMX Advanced. Well, let's get started! About SMX Advanced SMX Advanced is one of...

A hot topic in the news right now is how involved the government should be with regulating the internet. Now, I’m not a conspiracy theorist myself, but I learned a lot about what a search engine is capable of with minimal government regulation and let’s...

As digital marketers, we have long since theorized the value of onsite blogging as an SEO ranking factor. Coming to such a theory was easy as Google has made such a big emphasis on content. It also helped that Google liked fresh content as well. ...

Tweet This Content Length & Strategy | The Booster Seat Season 2 Episode 11 Hey there boosters, my name is Andrew Eagar and welcome to another edition of the Booster Seat. Today I would like to answer a common question we get in the SEO industry. And...

Update: Google Webmaster Tools (GWT) has been rebranded to Google Search Console. Tweet This The Booster Seat Season 2, Episode 10 The Top 5 Reasons to Use Google Webmaster Tools Hey there Boosters, I’m Andrew Eagar and welcome to another edition of the booster seat. Today, I would like...