Published on May 7, 2012
Title tags and meta descriptions are the first thing people will read about your site when viewed in search results. Along with actual site content, the titles and descriptions of your pages play a major role in determining how search engines rank your site. Therefore, it is important that they be keyword dense and relevant [...]
Published on March 27, 2012
Online marketing is becoming a necessity if you hope to keep up in the business world today. Listed below are four reasons why online marketing is becoming so vital.
Published on February 17, 2012
Planning in advance can help you avoid trouble later. Before navigation systems became a common item in vehicles, the typical family had to follow a roadmap while enjoying a family vacation. A good navigator knows three very important things: where you are now, where you want to be, and the best way to get there. [...]
Published on January 13, 2012
Fresh content is information that is created by an author that is unique and new. This content is key to any business dealing with the online world, looking to attract search engines and users to their site. The unique information a business can provide, either regarding a service or product, is exactly what the consumer [...]
Published on January 1, 2012
As the end of another year passes, it’s fun to reflect and look back on all of the accomplishments and downfalls from the past year. Not just personally, but also as a business. Think back to what you were hoping to achieve. Did you reach your goals? Is there something you want to focus on [...]
Published on December 5, 2011
Having unique content is more important than ever now that Google has released more updates, like Panda. The days of copying content from one website to another, and not being caught are over. Google knows when you are taking someone else’s content and not only is it plagiarism, it is going to decrease your rankings. [...]
Published on December 1, 2011
It is crazy to think that Google has only been around for about ten years. In just one short decade, Google has become the world’s largest internet search engine, and most of us can’t imagine what our lives would be like without it. The growth has been incredible and it seems the Google powerhouse is [...]
Published on November 11, 2011
Local internet marketing should be the foundation of every small company’s marketing strategy. After all, local internet marketing is the process by which companies use the internet to increase the number of business opportunities available and try to turn those opportunities into real world profits. Realistically speaking, this means that local internet marketing is a [...]
Published on November 10, 2011
I really like all of the work that I have been doing on the local maps clients we have here at Boostability. We have a lot of great small businesses, and I love learning more and more about how to better optimize their listings. At times, it can be a little daunting to solve [...]
Published on November 9, 2011
Some of my responsibilities have changed a little here at Boostability. The world of SEO changes constantly, which means my job does too. I like it; it keeps things interesting. I am starting to work more and more with Google Maps and getting our clients optimized in that way. Lots of local searches are showing [...]
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