Published on February 17, 2012
Planning in advance can help you avoid trouble later. Before navigation systems became a common item in vehicles, the typical family had to follow a roadmap while enjoying a family vacation. A good navigator knows three very important things: where you are now, where you want to be, and the best way to get there. [...]
Published on January 16, 2012
Companies are always looking for ways to cut costs and maximize budgets, and the marketing budget is no exception. With most traditional marketing avenues (Print, TV, and Radio), a company can spend a lot of money on processes that may not target the right people at the right time, may limit what they can promote, [...]
Published on January 14, 2012
Have you ever been in this situation? You land in an airport you have never been to before, the plane you are on now landed late, and you somehow have to find your connecting flight within the next 15 minutes. Panicked, you shove your way past the other passengers with your carry-on luggage whacking people [...]
Published on January 13, 2012
Search engines are like everything else on the Internet, they are constantly changing. As a website owner, it can be frustrating that the primary channel for new customers is always changing the rules on you. Just when you think you have it figured out, they go and change things. Google has been releasing major changes [...]
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Fresh content is information that is created by an author that is unique and new. This content is key to any business dealing with the online world, looking to attract search engines and users to their site. The unique information a business can provide, either regarding a service or product, is exactly what the consumer [...]
Published on January 11, 2012
It is a new year, and it is time to take a look at your website, set some goals, and make some changes and updates. Don’t wait another minute to make the simple updates to your site that will make a big difference. Here are 5 simple website improvements you can implement today. They could [...]
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Google vs. Bing The search results for Google and Bing differ, but not by much. (This is easily viewed with a great little program called Bingle) In general, if you are ranking well on Google, you will also be ranking well on Bing. While the specific algorithms for each search engine are closely guarded secrets, [...]
Published on January 1, 2012
As the end of another year passes, it’s fun to reflect and look back on all of the accomplishments and downfalls from the past year. Not just personally, but also as a business. Think back to what you were hoping to achieve. Did you reach your goals? Is there something you want to focus on [...]
Published on December 22, 2011
If you are trying to reach audiences of various languages, Google released a markup that especially pertains to you. As we see growth in the Spanish language here in the US, as well as the expansion of other languages throughout the world, it is imperative to make it easier for users to find and read [...]
Published on December 15, 2011
Google’s Search by image function allows users to search by inputting images into the search bar, but the main question that many people are asking is “In what situation would I use the search by image function?” Personally, I have been waiting for years for this feature. It’s not something that I need very often, but it is quite [...]
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